Google is putting more links back into its AI answers. On 15 October, Hema Budaraju, Google’s vice president of product management, announced that links will appear more often and higher up in AI Mode and AI Overviews. She also announced a trial that puts official websites at the very top of some responses. For anyone whose … Read more
On 1 October 2026, Google quietly updated its Search Central guidance on using generative AI content on your website. The change runs to just three new sentences, but the message is hard to miss: Google now says it is critical to manually fact-check and review all AI-generated content for accuracy and trustworthiness before publishing. For … Read more
Campaign concept and creation for Chartered Accountants Ireland’s new employer campaign — one idea across radio, Spotify, social, press and out-of-home.
Campaign concept and creation for Chartered Accountants Ireland’s new employer campaign — one idea across radio, Spotify, social, press and out-of-home.
Two minutes in, the hosts admit they’re not human. Inside the AI-produced podcast series we made for CCAB, with human experts checking every claim.
At Big Top Multimedia, we believe AI should expand human creativity, not replace it. As a design agency working across design, web, marketing, social media, audio, video, events, and e-learning, we use AI to help our team move faster, think wider, and deliver better outcomes for clients. But we use it with discipline. Our approach … Read more
Imagine this: you wake up, check your website, and by lunchtime, it’s a fully produced podcast — music, narration, polish and all — streaming across Spotify, Apple, and Google. Welcome to the future of content creation! At Big Top Multimedia, we’ve developed an AI-powered podcast production process that transforms your existing content — articles, blog posts, … Read more
The digital landscape is undergoing a fundamental transformation as artificial intelligence reshapes how users search for and consume information online. Two primary trends are driving this change: the widespread adoption of AI-powered search agents and conversational assistants, and the integration of AI-generated summaries directly into traditional search results. These developments are creating significant disruptions to … Read more
The landscape of audio production is undergoing a seismic shift thanks to artificial intelligence. In our latest podcast episode, we explored how AI is revolutionizing audio editing, making professional-quality sound more accessible than ever before. Adobe Podcast stands at the forefront of this revolution. Available to Adobe Creative Suite subscribers, this powerful online tool transforms … Read more
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