Google is putting links back into AI Mode: what membership bodies and destinations should do next

Google is putting links back into AI Mode

Google is putting more links back into its AI answers. On 15 October, Hema Budaraju, Google’s vice president of product management, announced that links will appear more often and higher up in AI Mode and AI Overviews. She also announced a trial that puts official websites at the very top of some responses. For anyone whose … Read more

Google says fact-check all AI content. Here’s how Big Top already does it

fact check

On 1 October 2026, Google quietly updated its Search Central guidance on using generative AI content on your website. The change runs to just three new sentences, but the message is hard to miss: Google now says it is critical to manually fact-check and review all AI-generated content for accuracy and trustworthiness before publishing. For … Read more

Big Top AI Manifesto

AI Manifesto

At Big Top Multimedia, we believe AI should expand human creativity, not replace it. As a design agency working across design, web, marketing, social media, audio, video, events, and e-learning, we use AI to help our team move faster, think wider, and deliver better outcomes for clients. But we use it with discipline. Our approach … Read more

Ready when you are

Let us make something worth talking about.

Tell us what you are planning. One team, every medium, no hand-offs.